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Tips for Effective Presentations

Presentations are a powerful way to share ideas—if you create a deck that communicates your points clearly and effectively. Making a good presentation starts with crafting the content. No matter how compelling your message is, if you don’t get it out of your brain and onto the screen in a simple way, you’ll be met with a sea of blank faces.

Here are handy tricks by DeckRobot to make sure you dazzle your audience when you stand in front of the public and make sure your presentation shines!

Set a goal

What is it that you are hoping to get out of your presentation? Are you hunting for new clients, promoting your products or looking to increase your influence? Establishing a clear goal will make it easier to craft your presentation so do this first.

Create a structure

Think about what you are going to speak about and break it down into three simple sections: your presentation needs an introduction, body, and conclusion.

Introduction. It needs to briefly introduce what you’re going to talk about and why it’s useful or relevant to your audience.
Body. The body of your presentation is the part where you hit ’em with the facts and evidence to back up your main points.
Conclusion. This is where you loop back to your original statement and give the audience some key takeaways on how they can put into practice what they’ve just learned.

Keep text on slides lean

When attending a presentation the audience has the challenge of not only listening to what you’re saying but also reading the text on your slides. Using slides to present a full-fledged essay, for example, is one of the common presentation mistakes to avoid. You can just draw out the most relevant information from your narrative and feature these key ideas and points on your slides. We suggest you approaching the “6×6 technique” to avoid getting too wordy in your presentation. This means using no more than six bullet points or lines per slide with no more than six words per line.

Title matters

Every good presentation needs a great title, otherwise, you may struggle to even attract an audience. Your title should promise benefits, provoke curiosity or even evoke concern; at the very least, make it sound worthwhile.

Use high-quality images

Visual cues are known to increase information recall, so be sure to incorporate a few quality images. Including pictures of people will give your audience something to relate to, and if you want to look professional, avoid cheesy cartoons or clip art. Using eye-catching graphs and charts to simplify complex information instead of writing out a slew of statistics as text can keep your audience from getting overwhelmed with data.

Be consistent with your font

The consistent design makes you look more professional. Don’t switch between caps and lower case, Times New Roman and Comic Sans, or 8 and 30 point text size. Stick with one font and one size throughout your presentation. Keep your on-screen text uniform for a more cohesive message.

Use video & audio

Video provides a great way to show concrete examples and is a more natural way for your audience to absorb your message. Both audio and video content will make your presentation far more interesting and engaging, just don't overdo it. Make sure to read our article on “How to Insert Videos In Your PowerPoint Presentations”

Smile and make eye contact with your audience

This sounds very easy, but a surprisingly large number of presenters fail to do it. If you smile and make eye contact, you are building rapport, which helps the audience to connect with you and your subject. It also helps you to feel less nervous because you are talking to individuals, not to a great mass of unknown people.

Tip: DeckRobot is an easy PowerPoint plugin for users that helps to reduce manual work while preparing Microsoft PowerPoint presentations. Using the plugin allows you to save up to 40% of your working time. You can create appealing presentations that match the company brand book guidelines with a focus on the quality of the content. Easily adjust all the visual elements in each slide of your presentation like fixing headers, footers, background, logo, font, color pallet according to the chosen corporate guidelines. With DeckRobot you can achieve consistency by aligning any complex object on the slide or even adapt any icon that you like to the corporate-approved format and much more.


A great presentation will have an impact. Expect to start a conversation, or reaction and to drive interest in your subject matter from the audience. For the sake of your business success or professional career, master the art of presenting and take every opportunity to take the stage. We at DeckRobot hope that you liked this article and that these tips will help you make your presentations even better.